Privacy Policy
Last Updated: 2026
This Privacy Policy explains how atdbookkeeping.co.uk ("we," "us," "our," or the "Website") collects, uses, discloses, and otherwise processes personal information when you visit our website and use our services. We are committed to protecting your privacy in accordance with applicable UK and EU data protection laws, including the UK General Data Protection Regulation (GDPR) and the Data Protection Act 2018.
Information We Collect
We collect the following types of information from visitors to our Website:
- Personal Data: Name, email address, and other contact information you voluntarily provide through forms or contact requests.
- Technical Information: IP address, browser type, device type, operating system, and pages visited.
- Cookies and Similar Technologies: Information collected through cookies, pixels, and similar tracking technologies (see Cookie Policy below).
- Usage Data: Information about how you interact with our Website, including links clicked, time spent on pages, and navigation patterns.
How We Use Information
We use the information we collect for the following purposes:
- To provide, maintain, and improve our Website and services.
- To conduct analytics and understand user behaviour and preferences.
- To track affiliate commissions and performance (where applicable).
- To send you marketing communications, newsletters, and updates (with your consent where required).
- To comply with legal obligations and enforce our Terms of Use.
- To detect and prevent fraud or security issues.
Cookie Policy
Our Website uses cookies and similar tracking technologies to enhance your browsing experience. We use the following types of cookies:
- Essential Cookies: Required for Website functionality and security.
- Analytical Cookies: Used to understand how visitors use our Website (e.g., Google Analytics).
- Affiliate Tracking Cookies: Used to track referrals and affiliate commissions to partner casinos and betting sites.
- Marketing Cookies: Used for targeted advertising and remarketing purposes.
You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when a cookie is being sent. Please note that disabling cookies may affect Website functionality. For more information, visit aboutcookies.org.
Third-Party Links
Our Website contains links to external websites, including casino operators, betting sites, and affiliate partners. We are not responsible for the privacy practices, content, or policies of these third-party websites. We recommend reviewing the privacy policies of any casinos or betting platforms before providing your personal information or engaging in gambling activities. Your use of third-party websites is subject to their own terms and privacy policies, not ours.
Your Rights
Under the UK GDPR and Data Protection Act 2018, you have the following rights:
- Right of Access: You may request a copy of your personal data we hold.
- Right to Rectification: You may correct inaccurate or incomplete information.
- Right to Erasure: You may request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: You may restrict how we use your information.
- Right to Data Portability: You may request your data in a portable format.
- Right to Object: You may object to processing for marketing or profiling purposes.
- Right to Withdraw Consent: You may withdraw consent at any time.
To exercise any of these rights, please contact us using the details provided below. We will respond to requests within 30 days or as required by law.
Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected or as required by law. Analytical data is typically retained for 12-24 months. Affiliate tracking data is retained in accordance with affiliate programme requirements and tax obligations. You may request deletion of your data at any time, subject to legal retention obligations.
Contact Us
If you have questions, concerns, or wish to exercise your data protection rights, please contact us at:
Email: privacy@atdbookkeeping.co.uk
Website: atdbookkeeping.co.uk
If you are dissatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.